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EDC’s CEO, Curt Nelson, Releases Second Edition of His Book, The Recipe for Business Success

Local entrepreneur and founder of the Entrepreneurial Development Center, Curtis R. Nelson releases an update of his popular book in Audiobook and eBook formats.

CEDAR RAPIDS, IOWA—MAY 22, 2018—Entrepreneurs to seasoned business executives are the target for Curtis R. Nelson’s book, The Recipe for Business Success. The book is a compilation of decades of proven business practice and theory into one, easy-to-follow “Recipe.” Filled with real-world stories that drive home the learning experience, The Recipe is designed to be a strategic analysis tool, applicable to the start-up or the Fortune 500® board room.

“Originally published in 2009, I have updated the content based upon lessons learned in working with over 500 additional businesses since that time, from start-ups to well-established global enterprises,” said author, Curtis R. Nelson. “My book is guaranteed to invoke strategic thinking for any business leader and help them identify opportunities for improvement and growth,” Nelson added.

In The Recipe, readers explore what it takes to continually validate their “Strategic Fit” in the market, and how to write usable business / strategic plans around that “Fit” that will drive success. Readers also learn how to assemble a balanced and talented team, understand the definition and value of a true business leader, and identify the resources critical to business success. Unlike typical business books, The Recipe bridges advice to action by having readers create a “Report Card” on their own business “Recipe,” and walk away with actionable opportunities to improve.

An audiobook is now available on Audible with multiple additional sites being added weekly. The eBook is available at http://www.recipeforbusinesssuccess.com.

About the Author, Curtis R. Nelson
With over thirty-five years of successful national and international business creation and leadership experience, Curtis Nelson has directed the development and successful launch of over 100 new businesses and more than 500 new products for the communications, IT, military, transportation, medical, health, food, and gardening industries worldwide. Nelson is a seasoned public speaker, entrepreneur, investor, consultant, and three-time veteran of Inc. Magazine’s 500 Fastest-Growing Private Companies® list (#48, #67, #225).